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'Not-I' - Paul Rand

Paul Rand print by Alan Kitching | The Monotype Shop

Paul Rand -promote/advertise - monochromatic background againist pastel/simple colours -book lovers?

Graphic design meets campaign awareness. “The eye is attracted by the dark circle and has no way of escaping. It has to tear itself away. The space around the disc isolates the image from any other nearby-forms” Bruno Munari, Design as Art

http://www.shinn.co.jp/timeline/

The Designer Who Humanized Corporate America

Ann and Paul Rand

Graphis Annual cover by Roger Excoffon 1967

Vintage Blue Note

Paul Rand / Irwin-Sweeney-Miller Foundation 1973