Social Media Marketing + Social Marketing can be fun. Don’t let your marketer pride stop you from using #hashtags on Facebook and/or memes on social media. Friends don’t let friends let their pride stop them from using marketing best-practices that work.
Why Social Media Deserves Smarter ROI - While social media marketing has become an essential component of a brand’s digital strategy, marketers continue to face the challenge of finding an accurate social media metrics system. Too many marketers focus on the number of Facebook “likes” or Twitter followers to gauge their success, yet those figures are completely useless considering the shocking number of fake accounts set up by people to skew their standings. #SocialMedia
Fresh Social Media Data Every Marketer Needs to Know -- What share of American adults use social media? Which social networks are the most popular? How is the popularity of platforms changing over time?Getting straight answers to these questions can be a struggle for marketers; all too often data on usage comes from companies with their own agendas to push.
New Website Profiles the Many Faces of #Facebook -- It’s easy to see why Facebook has more than one billion users and now you literally can. A new website features all of the faces of Facebook users in a fascinating photomontage. Through a personal project called The Faces of Facebook, creative technologist Natalia Rosa gathered every Facebook profile photo and arranged them chronologically based on... #SocialMedia