What a great way to interact with its consumers. Have a refreshing rinse after the beach then have a refreshing beverage, Sprite.

graphic. This is like Peter Max in shades of green meets Japanese Tabori master.

graphic beer

How Jägermeister Is Wooing Millennials at EDM Fests || The liqueur brand has combined education and whimsy in a huge treehouse-like structure.

http://blogs.elpais.com/.a/6a00d8341bfb1653ef017d4084379a970c-pi

Heineken found a great way to keep track of their audience's beer intake while retaining their enthusiasm for the event.

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