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Joern Beyer wondered how the products of the major spirits brands would affect people if they are not filled in their distinctive bottles, but in Tetra Paks. The resulting series is called ‘Ecohols’ and shows the labels of Jack Daniels, Absolut Vodka and Jägermeister on ordinary beverage cartons.

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Bottled water, Seryab

Bottled water...for st. patricks day??

Package design of an organic cosmetic brand