Think

7 Pins
·
5y
howdesign.com
Touchpoints for Design Strategy. Any design strategy should address the following: (i) Existing problems and ongoing challenges. (ii) Current benefi ts and successes to be leveraged. (iii) Unmet client/customer needs. (iv) Changing client/customer behaviors and attitudes. (v) Emerging ideas and trends. (vi) Opportunities to differentiate. The way these issues are addressed is the essence of the strategy.
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