Street marketing

Looking to generate some buzz? Well, these guerilla marketing ideas should do just the trick. True to their name, guerilla marketing ideas do not conform to the conventional way of doing business. Here are 9 brilliant guerilla marketing examples and ideas.

The right brand ambassador can engage passersby—without being annoying. Here are some of our favorite ways public-facing street teams have helped promote brands like OGX, British Airways, Marvel, and MTV. Getting the right street-team strategy can be a balancing act. How do you effectively engage passersby—whether it's to promote a brand, sell products, or even start meaningful conversations—without disrupting their days and unintentionally causing negative brand associations?

donttakethisthewrongway harnessed public punching bags to streetpoles, inviting local new yorkers and visitors of NYCxDESIGN to release their frustrations

Innovative billboard advertising campaigns from around the world.

Ah--shade. Sometimes there's too much heat on the beach (and the kitchen).

Guerrilla marketing is advertising that use nontraditional methods to attract customers. Here are 20 creative examples to inspire out-of-the-box thinkers.

Using QR Effectively in Your Next Guerrilla Marketing Campaign