Japanese Tea Ceremony

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Matcha tea, once exclusively prepared and consumed in traditional Japanese tea ceremonies, was experiencing a global renaissance. As matcha took off, the marketing around the product quickly overtook the quality, creating an opportunity for Suntory-backed Stonemill Matcha to deliver a modern, yet authentic matcha experience. To introduce their premium offering, Stonemill set out to open […]

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We call the Japanese tea ceremony “Sado”. Sado is the Japanese traditional art of serving tea and entertaining guests. Japanese tea ceremonies were perfected by Sen-no-Rikyu, a pioneer in Japan in the 16th century. The spirit of Sado is based on Zen philosophy. The spirit of “wabi-sabi” is valued at the tea ceremony. Wabi means “Something simple” and in Sado, it means “Beauty from simplicity" Tea House Japan, Tea Ceremony Japan, Maiko Geisha, Gion Matsuri, Japanese Traditional Art, Kabuki Costume, Matsuri Festival, Zen Philosophy, Japanese Tea Ceremony

We call the Japanese tea ceremony “Sado”. Sado is the Japanese traditional art of serving tea and entertaining guests. Japanese tea ceremonies were perfected by Sen-no-Rikyu, a pioneer in Japan in the 16th century. The spirit of Sado is based on Zen philosophy. The spirit of “wabi-sabi” is valued at the tea ceremony. Wabi means “Something simple” and in Sado, it means “Beauty from simplicity"

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