Ogilvy mather

Explore the influential work of Ogilvy Mather, a leading advertising agency that has left an indelible mark on the industry. Discover the campaigns and strategies that revolutionized the world of advertising.
Digital advertisement created by Ogilvy, India for Sunfeast Mom's Magic, within the category: Confectionery, Snacks. Mothers Day Ad, Digital Campaign, Ogilvy, Video Ads, Mother’s Day, Allusion, Positivity, Relationship, Magic

This year, a digital campaign for Sunfeast Mom’s Magic, veered off the beaten path for Mother’s Day and paid homage to the mother-like figures that have positively impacted the lives of those they care for in an attempt to get people to acknowledge these relationships.

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Charchit Garg
This Ad Campaign Shows How Smartphones Divide Families Ogilvy Mather, Smartphone Addiction, Screen Addiction, Shenyang, Addicted To You, New Chinese, Advertising Campaign, Print Advertising, Social Issues

Mobile phones have taken the world by storm, first popping up in their now “dumb” yet still practical form and over time morphing into the smartphones we know today. Somewhere along the way, they also kicked off the very heated discussion of phone addiction and how it is capable of dissociating us as a society. The Center of Psychological Research collaborated with Ogilvy to launch an ad campaign to counter this antisocializing trend.

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Töbe Pickford